World class athletes recognise the importance of having a coach whose role is to help the athletes with their technique, strategy, planning and motivation. Equally, business owners looking to improve the performance of their business should consider engaging a ‘coach’.
As Michael Gerber points out in his book, ‘The E Myth – Why Most Businesses Don’t Work and What To Do About It’, “Most people work IN their business. The secret is NOT to work in it, it’s to workON it so that you don’t have to work IN it”. Unfortunately a large number of business owners work long hours for inadequate financial returns and a business coach could improve their financial outcomes by providing strategy and direction.
According to research from the 2013 MYOB Business Monitor, small business operators who used their accountant as a business advisor last year were 31% more likely to see an earning uplift. Of the 1005 business owners surveyed, 89% used an accountant but only 32% of owners reported having an advisory or consultative relationship with their accountant. Of the 32% of business owners who worked with an accountant as an advisor, one in five (21%) saw a rise in their revenue over the last year.
Our clients enjoy a ‘business coach’ relationship and we help you work ON your business to develop an enterprise that works independent of you. We offer you strategies, systems and processes to ensure your marketing generates a better return and repeat business. We use tools and techniques to increase sales, productivity and make your financials more meaningful. When you work with us you have a business advisor committed to your results.
For most businesses, marketing can be the difference between boom and bust. In the digital age your website and social media strategy are critical. We can help you with your branding and provide advice regarding your website’s features, functionality and content. We have worked with dozens of clients and website development teams to create affordable, quality client websites that are proven to generate new business. If you need help with your corporate brochure, newsletter or want to harness the power of social media to win more referrals we can also provide advice and direction. We believe our marketing and business coaching skills set us apart from other accounting firms.
In 2013 we also ran a client seminar to introduce our clients to some breakthrough marketing strategies and business automation tools to help them transform their businesses into smarter, faster and more streamlined operations. The rationale was to give our clients a serious competitive edge in their industry by showing them the latest website tools, video marketing, search engine optimisation techniques, digital publishing and social media strategies. If you aren’t aware of these tools and channels to promote your business then your business is never going to reach its full profit potential.
If you are looking to grow your customer database through online campaigns or want to build your own YouTube channel we can guide you through the process. We can help you with the development of your e-booklets and your client newsletters using digital publishing methods and no job is too big or too small for the team at McHenry Partners.
Our goal is to help you fast track your business success and the team of business specialists at McHenry Partners offer you a full range of accounting, taxation and business coaching services including:
We are so much more than just tax accountants. We are ‘business and profit builders’ who offer you practical marketing advice and proven financial solutions. We genuinely care about your business success and we combine our knowledge of your business with our expertise and consulting tools to help you achieve more than you imagined possible. Knowledge is power and if you know how your business is performing, you can make informed decisions and have the power to control your results. We can help you identify emerging issues so that a minor problem never becomes a major crisis. No matter what size your business is, success comes down to strategically thinking about the future.
We use tools such as benchmarking to systematically measure your operating performance over time and then compare the results against similar businesses. It helps identify key strengths and weaknesses which in turn allows us to develop strategies to improve the operating performance of the business. Statistics, ratios and key performance indicators (KPI’S) are monitored and we compare them to prior periods and available industry data.
Accurate and timely financial information is vital in the business coaching process. For this reason, when recommending the accounting software for your business we match your business needs with your level of accounting skill and where required, train you to use the software whether it is Xero, MYOB, Quicken or Cashflow Manager.
We have a commitment to excellence from compliance to consulting and our experienced team can provide advice that is both technically sound and success driven. Contact us today about our business coaching services and let’s get to work ON your business so it’s more profitable and valuable.
To take the next step we invite you to book a FREE, no obligation, one hour introductory consultation to discuss your business needs. You’ll get practical business, tax, marketing and financial advice that could have a significant impact on your bottom line. To book a time, call us today on 1300 789 844 or complete your details in the box at the top of this page.